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kasina Study Challenges Myth That Institutional Investors Do Not Use Asset Manager Websites (DST Systems ...

(Source: DST Systems Inc) Leading Managers are Increasingly Differentiating Their Brands Among Professional Buyers by Providing Insight into Their Philosophy, People, Process, and Performance Management NEW YORK - November 12, 2015 - kasina, a DST company providing data-driven insights and distribution solutions to financial companies around the world, today released its research report on institutional investor websites. Findings included in the kasina study -Digital Strategies for Building Brand Preference with Institutional Investors - show that a majority of institutional investors and consultants are turning to a manager's website for non-financial information before making contact...

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